The Guide to the Los Angeles Fashion District


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Spanning 100 blocks in the heart of Downtown L.A., the Los Angeles Fashion District is the hub of the L.A. fashion industry, featuring more than 2,000 independently-owned retail and wholesale businesses with apparel, accessories and footwear for the entire family. The district is also home to the lively Santee Alley, the largest selection of fabrics and notions in Southern California, and the L.A. Flower District, the largest flower market in the United States. The district is open to both the public and the trade. Designer showrooms and wholesale businesses are for the trade-only. However, Santee Alley and retailers in the...

Effects of Social media


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With the emergence of online platforms such as Instagram, Snapchat, and Twitter, it is evident that social media is thriving. With the growth social media, comes more power to those who are able to successfully utilize these platforms. Social media allows someone to communicate with other people online about almost anything. Users can post anything from their political opinions to recipes. By posting about their passions, they are able to reach an audience and subsequently influence that audience based on what they post. Companies have identified this opportunity to influence and are taking advantage of it.   Brands now often...

American Apparel


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American Apparel, which was once dubbed “the largest apparel manufacturer in North America,” declared a Chapter 11 bankruptcy in 2015 and then again in 2017. In January of last year, a Delaware bankruptcy court approved the $88 million sale of American Apparel’s brand and intellectual property to Gildan Activewear Inc.,  a Montreal based clothing company. In addition to the $88 million, Gildan will pay $15 million in order to acquire American Apparel’s inventory and purchase orders. This is done in an effort to relaunch American Apparel and reopen a store in Los Angeles, where the company once established itself and...

Baciano Announces an Exciting Array of Products


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-- Baciano, a renowned name in the fashion industry has unveiled its stunning Women's Clothing Sweaters range that ticks the right boxes for today's women's who like to be in charge but also have that streak of rebel in them. The brand has a long list of loyal customers, who come back for the best of LA fashion. Baciano is known for its love for flair and unique details, which ensures that its outfits are dynamic and aesthetically pleasing at the same time. The same mastery is visible in the Women's Clothing Sweaters range that has been now unveiled by...

A Fashionable Guide For a Strong Woman Like You


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 Fashion trends are affected by a few variables including social influence, famous people, politics, innovations, and more. Political culture assumes a basic part of the fashion business. Political changes are an impression of the present styles. A large portion of the political occasions and laws are influencing design in a method for making style incline. Thinking about the connection between clothing and governmental issues, we can perceive how fashion isn’t just a matter of style yet it includes legislative issues also. Inside political references, we can perceive how clothing can change. Fashion also developed an expressive apparatus for creators to...

The Rising Craze of Online Shopping Amongst Women


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In this era of digital technology, where every industry is creating some kind of online presence, the fashion industry is no way behind. The reason behind is nowadays, people highly prefer to buy products from the comfort of their home, just with the click of a mouse. It saves them from wasting all the energy and time of visiting the physical stores. The variety available in these online stores is also vast from where you can choose easily. Whether it is a casual outfit or a party-wear, these online stores has an answer to every need of yours. There are...



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Earlier this month, French fashion designer, Hubert de Givenchy passed away. He was a worldwide trendsetter, creating timeless and classy designs for his global audience. Givenchy passed away at age 91 leaving behind a legacy to the world of fashion. He revolutionized the fashion industry beginning in his debut as a  designer in 1952 up until his retirement in 1995. Hubert de Givenchy, along with Yves Saint Laurent, Christobal Balenciaga, and Christian Dior, was an influential force that shaped international fashion in the post World War II era.     His designs captured elegance and class. Givenchy had a long...

Urban Revivo


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China is one of the largest growing nations in the world. Chinese businesses are flourishing and their success is expected to grow exponentially over the next few decades. Fashion, however, is not prospering as much as other industries in the country. Urban Revivo, a Chinese based clothing store, is hoping to gain more success by branching out internationally. It has recently opened its first international store in Singapore and is now planning to step foot in Europe, by opening a store in London later this year. This is a favorable business venture since London is currently one of the leading...

Virtual Influencer


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Miquela Sousa, Instagram model, singer, social rights activist, is social media’s latest “it” girl. She is often seen sporting the latest fashion products from all the trending brands, from Chanel clothing to Kylie Cosmetic Lip Kits. At first glance, she seems like any other blogger, visiting all of L.A.’s hot spots and responding to her followers, referred to as “Miquelites.” However, unlike other bloggers, Sousa is virtual. She is computer generated to resemble a 19-year-old Brazilian- Spanish girl. While her creator’s identity remains anonymous, one thing is clear: virtual influencers are going to change how the world of fashion operates....

A day with Andrew Asch (Apparel News Retail Editor)


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  ELI PIRIAN: What got you interested in your field and how did you get started?   ANDREW ASCH: I was interested in writing. I was interested in adventure. So I thought working as a reporter could make me a good writer and give me a few interesting stories to tell.   For a good chunk of time, the reality of journalism had nothing to do with the fantasy. It took me years to be able to write a decent sentence. As for adventure, I spent a lot of hours sitting in the back of city council meetings and school...

The Best Valentine’s Gifts for Her


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A Sweater to Snuggle In When you’re not around to snuggle up with, she can stay snuggled—and stylish—in the Southwestern patterns of this beautifully draped Afton cardigan. Perfect for the crisp days still ahead in Texas, or spring break ski trips. Runs small, so order up. $95   More posts here!

What is Amazon launching now?


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Over the past two decades, Amazon has transformed itself from an online bookseller to a digital powerhouse. The company has undoubtedly become a household name.